And they’re off! The 7th annual EN Race Day returns to Sandown Park on 20th September. The event offers attendees the opportunity to network with industry peers in a relaxed atmosphere following the morning’s lively and educational debate by a panel of industry experts. Plus the chance to maybe win a few bob on the horses!
We look forward to seeing you there!!
Marketing in a post-GDPR era
This presentation by Christine Andrews will look at what you need to know about the GDPR for marketing; how permission looks in the post-GDPR era, how your potential customers view consent, how to understand where this new direction of travel should lead your business to ensure you build positive and sustainable relationships with your customers, and how to create supportable data flows that will minimise penalties for non-compliance. It will touch upon everything you need to make sure your marketing strategy aligns with the standards of the incoming regulation.
This year the debate will focus on a presentation followed by a panel session led by our host and including leading marketing directors from UK organiser companies.
Christine AndrewsPanel Host
Christine Andrews is Managing Director of DQM GRC.
DQM GRC consultancy offers a range of services designed to help companies de-risk their data and avoid being data disasters.
Her team of data management consultants work on a range of assignments from GDPR readiness assessments, Privacy Impact Assessments, identifying vulnerabilities in an organisation’s privacy, data protection and security processes to providing complete solutions to become GDPR compliant.
Christine has worked for leading brands across a range of industries from the not for profit sector to publishing, financial services, media and telecoms. To date her team has completed around 25 GDPR assessments.
She is Deputy Chair of the DMA’s Data Council and was actively involved in developing the DMA’s Data Security standard – DataSeal. She is on the Big Data 100 List.
Christine frequently speaks in high-level conferences and academic institutions on the subject of GDPR, data strategy, consumer trust, data protection and security.
Prior to joining DQM GRC, Christine was Senior Vice President of Global Customer Services for Cable and Wireless, Head of Small Business Sales for BT and Head of SME Marketing for BT.
Alison is an experienced exhibition and conference marketing professional with 17 years’ experience encompassing conferences, exhibitions, marketing and PR. She is as passionate about delivering exceptional events to both exhibitors and visitors as she is about travelling the world in her spare time.
As Marketing Director at Easyfairs UK & Global, she ensures best practice and effective marketing strategies across its event portfolio, including shows run in the UK, France, Algeria, the Netherlands, Belgium, Germany, Singapore, China, the UAE, and the US.
Before joining Easyfairs, Alison spent nine years at Venture Marketing Group working on its exhibitions, conferences, awards and publications, with a particular emphasis on building high level and valuable content across all products. Her early career included roles as a conference producer at Centaur and PR account director.
As the Head of Data at CloserStill Media Richard is responsible for the flow of information throughout the business. For the last 7 years he has been a driving force behind data strategy within the organisation as it has expanded from 3 events to over 40 events in 2017.
With a strong focus on integration and process improvement he works with a talented team to build and develop bespoke systems which give CloserStill an edge in delivering delegates and procuring exhibitors in a sustainable and efficient way.
Prior to working at CloserStill Richard studied biomedical science where his analytical work began. He has also recently been part of the EN 30 under 30.
Welcome refreshments and registration
Lunch, networking and tipster